Monday 7 May 2001
Nortel in the rear-view mirror
The souring economy has accelerated the number of senior
staff departures. Don't panic. Ottawa will be richer for
itJames Bagnall The Ottawa Citizen
(Ken Schultz)
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(Jim
Hjartarson)
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(Peter Scovell)
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(Larry Tarof)
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(Solomon Wong)
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(Carolyn Raab)
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(Peter Allen)
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(Rajkumar
Nagarajan)
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(Moris Simson)
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(Richard
DeBoer)
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(Don Smith)
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(Pierre
Kahhale)
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(Dave House)
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(Bill Joll)
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(Paul
Finke)
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Nortel in the
rear-view mirror
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Rod MacIvor,
The Ottawa Citizen / Dave Cuddy, co-founder of Network
Edge Solutions, discovered the joys of running a company
the hard way. Nortel fired him and his 30-plus
underlings early this year during the first of what
would prove to be several waves of layoffs. Cuddy took a
few weeks to find his bearings, then combined with
Ottawa entrepreneur Brian Campagnola (second from right)
early this year to start Network Edge. They have since
hired some of Cuddy's former
colleagues.
| Dave
Cuddy knew something big was up. Only days after returning
from Christmas holidays early this year, the Nortel manager
received an e-mail instructing him and his 30-plus employees
to show up for a group meeting.
At the appointed hour, the team assembled in a conference
room in the northwest quadrant of Nortel's sprawling R&D
campus in west Nepean. The Internet specialists listened
quietly as an outside Nortel manager explained the company
would be laying off 800 workers worldwide -- and that Cuddy's
group would be among the casualties.
Cuddy was stunned. This was before layoffs had become a
routine event at Nortel. In fact, company chief executive John
Roth was still telling shareholders he expected sales this
year would jump 30 per cent. Only recently, Cuddy had received
Nortel's coveted President's Award for innovation. The prize
was all the sweeter because it took place at Mont Tremblant
where the musical entertainment was provided by Blue Rodeo --
lead singer Jim Cuddy is Dave's second cousin.
As he tried to absorb the news of his layoff, Dave Cuddy
thought about its implications. The Toronto native had spent
more than 20 years at Nortel and there was considerable
overlap in his personal and professional lives. He had been
working closely with most of his current group of employees
for six years. Now, the cornerstone of his career had been cut
away.
Over the next few weeks, Cuddy experienced a gamut of
emotions -- shock, grief, anger and, gradually, acceptance. He
began to talk to former colleagues who had earlier left
Nortel. Soon he began to consider something that a year
earlier would have seemed quite radical -- the possibility of
launching a startup.
Cuddy had been a director of Nortel's local Internet
business unit, an R&D group charged with developing
switching devices known as access gateways. He linked up with
Ottawa entrepreneur Brian Campagnola and developed business
plans for new products and began to pitch the ideas to other
companies and venture capitalists in the Ottawa area.
"There was lots of interest in what we had to offer," he
says. "We had no trouble finding initial financing."
Cuddy and Campagnola recently formed Network Edge Solutions
and hired half-a-dozen of his former Nortel team members. He's
naturally reluctant to divulge details about precisely what
line of business he's targeting. It's too early for that. In
fact, he's still trying to absorb the radical turn his life
has taken.
"In the past three months I've gone from being a senior
corporate R&D manager to running a startup," he says. "I
still have regrets about not being at Nortel, but I'm enjoying
this."
Cuddy may have been forced into his new career path, but he
is far from alone in making it. In the past two years, more
than 30 former Nortel executives and engineers have either
co-founded companies locally or taken over one as chief
executive. That may not sound like much against Nortel's
Ottawa-area workforce of roughly 12,000, but it's just the
leading edge.
Every entrepreneur leaving Nortel carries a Palm Pilot full
of personal contacts. The result is that hundreds of
engineers, programmers and other specialists have also left to
join the startup artists. While many continue to leave
voluntarily, the transfer of talent is sure to accelerate in
the wake of Nortel's third wave of layoffs, announced last
month.
The ex-Nortelites are turning entrepreneurial for a wide
variety of reasons. Some have spent a lifetime within the
confines of a multinational and simply want a change. Others
have grown rich on stock options granted years ago and now
have the financial security to give it a shot. The less
fortunate, who have only recently been accumulating options,
have seen the value of these options plummet to zero and so
have little to lose by leaving. There are also those who, like
Cuddy, have been forced to consider new paths. Finally, the
deep cuts in Nortel employment levels, combined with the
company's rapid-fire acquisition of outside firms, has
prompted much soul-searching within a corporation where jobs
used to be for life.
The leave-taking at the most senior levels is especially
notable. Peter Scovell, the former managing director of
Nortel's optoelectronics group and now chief executive of
Ottawa-based Zenastra Photonics, estimates Nortel has lost
more than 200 senior managers in the past couple of years out
of a global total of 600 to 700. "It's healthy to have a
sensible level of attrition," he says, "but I do get concerned
about the sheer numbers who have left."
It's not the first time Nortelites have taken flight.
Terence Matthews, the founder of Mitel, Newbridge and a host
of other firms, left in the early 1970s. Jozef Straus, the
chief executive of JDS Uniphase, was part of group of optical
engineers who bolted a decade later.
But the latest exodus of would-be titans is different in
both scale and scope -- it's a steady stream that could
eventually have a very big impact on the city's economy.
Consider first what's taking place inside Nortel's labs.
"There's been a huge cultural shift," says Carolyn Raab, one
of five cofounders of Quake Technologies, a chip design firm
established a year ago. "It used to be considered risky to
leave Nortel but now it seems riskier to stay."
As recently as 1998, it was rare for Nortel engineers to
even think about kick-starting a firm of their own. "You were
at Nortel for life," says Michel Ranger, a former Nortel
employee who earlier this year co-founded Ottawa-based Galazar
Networks, an optical networking company. "It was seen as
treason to leave."
For most, there was no reason to look elsewhere. Nortel is
by far the largest high-tech firm in Canada and offers
superior training, a wide range of technologies to work on and
a rich assortment of global offices for those with wanderlust.
A Nortel career was as close as you could get to nailing down
a comfortable lifelong assignment in high tech.
All that began changing in mid-June 1998, when Nortel
offered $9.1 billion U.S. to buy California-based Bay
Networks, a data networking company. Bay may have been a
second-rank technology power but it was steeped in the culture
of California's Silicon Valley and its emphasis on the
Internet, stock options and market value. As Nortel and Bay
employees collaborated on projects, the Canadians began to
experience the lure of the Valley's ways.
Some of Nortel's more ambitious employees were already
ahead of the game. Jim Hjartarson, a 16-year Nortel veteran,
convinced a team of colleagues in 1997 to open up Ottawa-based
Cadence Design Centre, a chip design firm. Hjartarson
travelled many times on business to California where VCs
offered him millions on the spot if he would set up his own
company. Eventually, he succumbed. In 1999, Hjartarson and
four of his fellow co-founders unveiled Catena Networks, which
specializes in local-access technologies such as high-speed
copper. Catena has already raised more than $100 million U.S.
and employs about 250.
Hjartarson and a few others like Ken Schultz, the
co-founder of Sibercore, were still very much the exceptions
at Nortel. It wasn't until the Brampton-based corporation
shelled out $300 million U.S. for Kanata-based Cambrian
Systems in late 1998, that Nortel's engineers finally began to
appreciate their industry's enormous potential for generating
wealth.
Cambrian, a specialist in short-haul optical technologies,
had been created only a year earlier by Terence Matthews, who
personally assembled its original management team. Nortel had
been working on its own version of the technology but these
engineers were transferred to the Cambrian operation.
For some Nortel designers, this was hard to take. The
Cambrian employees were no brighter than their new Nortel
colleagues. Cambrian's big edge was its entrepreneurial
experience -- its top managers, most notably CEO Don Smith --
had all done the startup thing before.
Smith stayed with Nortel for a couple of years as part of
the Cambrian deal, but last month re-united with Matthews.
Smith is now running Mitel Networks, a communications
networking company re-configured by Matthews in February.
The Cambrian deal was also notable for the impact it had on
Solomon Wong, one of Cambrian's senior executives. Ironically
enough, Wong had earlier left Nortel to join Cambrian because
he wanted some entrepreneurial experience. When Nortel again
reclaimed him, Wong struck out very quickly and helped to set
up Kanata-based Sedona Networks.
Still not satisfied he was working for the kind of company
he felt comfortable with, Wong decided to build another from
scratch. He raised $17 million U.S. with surprising ease a
year ago en route to launching Akara. The Kanata-based company
promises to help carriers cope intelligently with the flood of
optical data coursing through their networks -- and is close
to unveiling its next round of financing.
Akara wasn't the only startup to benefit from its
association with Ottawa as one of the globe's top centres of
fibre-optic technology. In the late 1990s, it became clear
Nortel had stolen the optical crown from Lucent. The result
was U.S. venture capitalists and entrepreneurs began spending
more time in Canada's national capital.
"Before the optical boom, VCs wouldn't invest in a firm if
it was more than an hour's flight away," says Rajkumar
Nagarajan, a co-founder of Solinet Systems and former Nortel
designer. "But they had to come to Ottawa and Montreal to find
the skills they needed."
One of the first Nortel engineers to appreciate the new
hunger for Ottawa talent was Larry Tarof, a 15-year Nortel
veteran and designer of opto-electronic devices. Tarof was
introduced in 1999 to Rajvir Singh, the founder of a pair of
California stars -- Cerent and Siara -- which had been sold
for more than $11 billion U.S. Singh liked Tarof's brand of
optical experience and made him an offer he couldn't refuse.
They created Optovation, a maker of optical components, in
late 1999. "Nortel is a fabulous company to work for," says
Tarof, "but this was an opportunity that dropped into my lap.
If I didn't take it, I'd regret it."
The true extent of the opportunities available in the
industry soon became evident. The same month Tarof co-founded
Optovation, Nortel paid $3.25 billion U.S. for Qtera, a
Florida-based firm with no revenues. Qtera's big claim to fame
was that it had figured out how to push optical pulses further
without having to be re-generated by expensive equipment.
Nortel's engineers had been working to solve this problem but
Roth figured Qtera would get there first. Speed was
everything.
The purchase of Qtera sent Nortel staff the clear message
that no job was safe. The corollary was, startups can
sometimes get the work done faster.
"Nortel is a fascinating, solid company," says Zenastra's
Peter Scovell, "but it's a huge machine and it's difficult to
get decisions made quickly."
Frustration with Nortel's bureaucratic ways prompted
Scovell to leave the multinational in 1999 for a one-year
stint at a wireless company. When he was approached last year
by Ottawa entrepreneur Pat Shea to run Zenastra, Scovell
didn't think twice. "The one thing I hadn't done in my career
was a startup," he says.
Similar motivations were behind Peter Allen's decision last
year to help found Innovance Networks, an optical systems
company that stunned the local VC community by landing more
than $100 million in a single round of financing.
"I wanted to do something fresh," says Allen, a 44-year-old
native of London, "I considered joining an early-stage company
but decided in the end to launch one."
Allen's timing was fortunate. He signed up with Nortel's
then-fledgling optical components group in the early 1980s,
eventually overseeing its transformation into a global
powerhouse with 5,000 employees. Allen earned a small fortune
through the exercise of stock options and other investments.
"I did nicely," he says, "and that gave me some freedom."
Equally important, his Nortel job put him in regular touch
with with Kevin Kalkhoven, the co-founder of JDS Uniphase, an
important Nortel supplier. Kalkhoven provided some seed money
for Innovance and instant credibility.
It's still not clear whether the recent string of startups
by ex-Nortelites will actually succeed. A history with Nortel
helps a lot when it comes to raising money, hiring workers or
gaining access to customers for early product trials. But it
only goes so far. Like Nortel itself, the newcomers have to
convince carriers and other major customers to buy their
latest-generation gear, semiconductors and software.
This is where previous entrepreneurial experience helps.
Don Smith, the new chief executive of Mitel Networks,
obviously has loads of it. Akara's Solomon Wong has done it
before. So has Richard DeBoer, the chief executive of Galazar
Networks. The former Nortel engineer co-founded Sybarus, which
he sold in 1999 to New Jersey-based Lucent Technologies.
One of the more intriguing ex-Nortel managers is Moris
Simson, a multilingual native of Turkey who was educated in
France. Simson, an 18-year Nortel veteran, was the founder of
that company's network applications unit, which he developed
into a major-league business on the strength of sales of
speech-recognition technology.
Simson moved in 1999 to Mitel where he helped to formulate
strategy. Last summer, Simson and company CEO Kirk Mandy
concluded that Mitel should spin off its optical components
business as a separate company called Optenia. Simson offered
to run it. "We felt it would be easier to attract scientific
talent and raise money," says Simson, Optenia's chief
executive. "It would also allow us to move more quickly."
Mitel managed the Optenia spinoff surprisingly quickly --
certainly in contrast with the experience at Nortel, which has
not proved itself to be a very accomplished spinoff artist.
Entrust Technologies and Elastic Networks are two former
Nortel units that have gone public but are trading well below
their initial public offering price. (Entrust is now run by
former Nortel executive Bill Conner while former Entrust CEO
John Ryan recently established ARM Technologies, a consulting
group.)
Nortel occasionally identifies promising spinoff
possibilities. But these are clearly secondary to Nortel's
main business of building heavy-duty communications networks
for global concerns. Certainly that was the message received
early this year by the 127 Nortel employees at Extreme Voice.
This stand-alone unit was developing voice-over-Internet
applications for consumers.
David Cork, the chief operating officer of Extreme, said
his unit was already on track towards a spinoff when Nortel
suddenly pulled the plug early in January. Since Extreme had
already built a national network for live customers, Nortel
agreed to wind down the unit gradually.
By the end of March, Cork and Mark Murray -- Extreme's
chief financial officer -- began introducing themselves to VCs
with the idea of joining a company as a team of experts. "But
most of the VCs told us we should start something of our
own,'" says Cork.
They listened to the advice. Last month, they put together
a firm, still in ''stealth mode,'' called Natural Convergence.
"We always felt we were unique because we had built a company
within Nortel," says Cork. "When we left, we found others who
had done the same thing."
Now Cork, Cuddy and their former colleagues are
establishing a network of startups on the outside.
The consequences now can only be guessed at but they are
proving a solid counterpoint to the gloom inspired by Nortel's
stream of layoffs.
Senior Nortel staff are calling shots at startups in
Canada...
Ken Schultz left Nortel in 1998 to launch Sibercore. Two
Nortel colleagues, Randall Gibson and Farhad Shafai came along
for the ride. The three engineers started out designing chips
in Gibson's basement. Schultz, a native of Winnipeg, joined
Nortel in 1989 and helped to design the first company chip
that held more than 10 million transistors. Sibercore, which
makes data processing chips, scored some early financing from
Antoine Paquin and has since raised nearly $50 million.
Jim Hjartarson is the co-founder and chairman of Catena
Technologies, in the business of turning copper wires into
high-speed conduits. Hjartarson and his co-founders worked
long stretches in Nortel's access technologies group before
bolting in 1997 to Cadence. They launched Catena in Dec. 1998
and have since raised $105 million U.S. Hjartarson's fellow
co-founders include: Andrew Deczky, Andy Weirich, Jonathan
Boocock, Mark Feeley and Gary Bolton.
Peter Scovell joined Zenastra Photonics about a year ago as
CEO. The British-born engineer began his career at U.K.-based
STC Technology, which was acquired by Nortel. Scovell went on
to play a variety of key roles at Nortel. He ran the firm's
chip facility and, later, its Optoelectronics group. Scovell
shifted to Zenastra in part because he had never run a
startup. He's now trying to finalize a second round of
financing for the two-year-old firm.
Larry Tarof was a contented Nortel designer when he was
introduced to California enterpreneur Rajvir Singh in 1999.
Singh, a founder of Cerent and Siara, wanted someone with
expertise in optical components. Tarof was a 15-year Nortel
veteran with all kinds of experience designing
opto-electronics devices. Singh offered to help fund Tarof in
a startup. The result is Optovation, a components specialist
launched in Dec. 1999.
Solomon Wong, a native of Saskatchewan, has been involved
in several startups since he left Nortel in the late 1990s.
His latest venture is Akara, an optical networking specialist
he helped to launch in April, 2000. Akara raised $17 million
U.S. a year ago and is very close to closing a second deal for
considerably more money. Other ex-Nortelites at Akara: Stephen
Adolph and Mark Wacyk.
Carolyn Raab is one of five co-founders of Quake
Technologies -- a one-year- old chipmaker. The Queen's
University engineering grad is also one of three co-founders
with a long history at Nortel. Raab worked at Nortel's chip
plant at Corkstown Road before leaving for the "immediacy" of
a startup. Other ex-Nortellites at Quake: Petre Popescu and
Sorin Voinigescu.
Peter Allen co-founded Innovance Networks last year because
he wanted to do something fresh. The British-born
jack-of-all-trades had been running Nortel's optoelectronics
group, which he had helped to build into a 5,000 strong
organization from 150 or so in the early 1980s. Innovance, an
optical systems firm, has already raised $145 million. Other
ex-Nortelites who co-founded Innovance: James Frodsham and
Alan Solheim.
Rajkumar Nagarajan is one of four ex-Nortelites who left
Nortel's optics group last year to form Solinet Systems, an
optical networking specialist. With the help of a $15 million
U.S. seed financing, the company has grown to 135 employees
and recently snagged Scott Marshall, a former Cisco Systems
manager, as chief executive. Other ex-Nortelites among
Solinet's co-founders: Madhu Krishnaswamy, Hanan Anis, and
Avid Lemus.
Moris Simson worked at Nortel for 18 years in a variety of
senior roles before a bad back pushed him to consider roles
involving less travel. He signed on with Mitel as senior v.p.
in May, 1999. Earlier this year, Mitel spun out a photonics
unit, Optenia, which is being run by the multilingual Simson.
His back has recovered and Simson is scoping out some
ambitious plans for making Optenia an industry force. One
advantage: its ongoing link with Mitel.
Richard DeBoer has re-united with a couple of former Nortel
engineers, Michel Ranger and Nizar Rida to create Galazar
Networks, an optical networking firm based in Bells Corners.
The group met at Carleton University, worked together at
Nortel but then went their separate ways. DeBoer and Rida
re-connected in a venture called Sybarus, which was acquired
by Lucent. They stayed on for two years. Now all three are
busy whipping Galazar into shape.
Don Smith took over as chief executive of the remade Mitel
Networks last month. This move followed a stint of more than
two years at Nortel where the British-born entrepreneur was
president of the Optical Internet Solutions unit. The move
re-establishes a bond between Smith and Terence Matthews who
worked together at Mitel in the 1970s.
David Cork early this year was the chief operating officer
of Nortel's Extreme Voice unit -- a 127 employee group charged
with developing Internet applications. Like the rest of his
workers, he was stunned when Nortel closed the unit in early
Jan. Cork was retained for a couple of months to wind down the
business. In April he and Mark Murray launched Natural
Convergence and are lining up financial partners.
Dave Cuddy, co-founder of Network Edge Solutions,
discovered the joys of running a company the hard way. Nortel
fired him and his 30-plus underlings early this year during
the first of what would prove to be several waves of layoffs.
Cuddy took a few weeks to find his bearings, then combined
with Ottawa entrepreneur Brian Campagnola (second from right)
early this year to start Network Edge. They have since hired
some of Cuddy's former colleagues.
...While others are making their mark outside country
Allan Fox is chairman of Polatis, an optical networks
company in England. He retired recently as managing director
of Nortel's UK labs.
Nanying Yin co-founded Photonex, an optical networks firm
in Massachusetts.
Chris Lilly founded Ilotron, an optical networking company
in England. Ilotron was spun out of the University of Essex.
Pierre Kahhale is chief executive at Latus Lightworks, a
long-haul optical firm in Texas. Kahhale worked 20 years at
Nortel.
Dave House is chief executive at Allegro Networks, a
broadband access firm in California.
Bill Joll, an 18-year Nortel veteran, is CEO at Maple
Optical, an optical systems firm in California.
Paul Finke is chief executive of Yafo Networks, an optical
subsystems firm in Maryland.
Rich Corley and Sean Licata co-founded Pirus Networks, a
storage specialist based in Massachusetts. Corley was a former
director of Advanced Technology at Nortel.
Brian Jervis is CEO at Kestrel Solutions, an optical
transport firm in California. Jervis made his way to Kestrel
via Newbridge which he joined in 1999 from Nortel.
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